Social Media Services for Small Businesses

On-site branding content day shoot for a Tampa Bay small business by The Petal and Post

OUR SERVICES

Social Media Services Built for Tampa Bay Small Businesses

Our services are designed to take social media off your plate while making sure it’s actually working for your business. From strategy and content creation to posting and performance tracking, everything we do is intentional, customized, and built around your goals. No fluff, no filler, just a streamlined approach that keeps your brand consistent, elevated, and showing up the way it should

Rose Shupe reviewing a social media content calendar for a Tampa Bay small business client

Social Media Management

A done-for-you experience designed to keep your brand consistent, visible, and growing without you having to think about what to post next.

Here's an idea of what's included:

Social Media Platform Management
Monthly On-Site Content Shoots
Monthly Strategy Meetings
Video & Photo Posts
Pro Graphic Design
Light Photo Editing
Video Editing
Monthly Posting Calendar
Daily Engagement
Monthly Analytic Reports
Access to The Tampa Directory Groups

We offer different levels of services tailored to your needs and budget.

Packages start at $750

Rose Shupe managing social media accounts for a Tampa Bay area business

Social Media Audits

A full-picture review of how your brand is doing on your social platforms.

Includes:

Social media audit for all platforms
Website + booking flow review
Messaging clarity
Actionable recommendations
One full month of content strategy to follow post-audit

For the people who know that something about their socials is off. This is for the businesses who are ready to fix what’s not working and grow intentionally.

Social Media Only Audits: $200

Full Brand Audit: $600

The Petal and Post social media management services for Tampa Bay area businesses

Strategy Meeting

A focused, high-impact session designed to give you clear direction, real answers, and a plan you can actually execute. We use this time to break down what’s working, what’s not, and exactly how to move your content forward with intention.

Includes:

60-Minutes of 1:1 strategy for your biz
Tailored game-plan based on your goals
Brainstorming for content, engagement, and anything else you may need
Professional recommendations for your brand
A digital recording of the meeting so you can go back and watch it (online only)

Consulting: $300

Branding Content Day

A guided, on-site content experience designed to capture your brand in a way that feels polished, natural, and actually usable across your platforms. We plan with intention so you walk away with a full library of content that supports your marketing, not just fills your camera roll.

Includes:

Pre-shoot planning + shot list
On-location photo + video capture
Direction and posing guidance
Multiple outfits/setups for variety
Content designed for reels, posts, and stories

Starting at: $550

You're posting. You're showing up. You might even be getting decent likes. But your DMs are quiet and nobody is actually reaching out. Here's the thing: posting and getting clients are two completely different skills. One is content creation. The other is lead conversion. Most small businesses are doing the first one and wondering why the second one isn't happening. DM me the word LEADS if you want me to take a look at your account.

#socialmediamarketing #smallbusinesstips #instagramstrategy #tampabaysmallbusiness #leadgeneration

This is a real client. Real numbers. No ads.

February (their first month with us, and they started halfway through): 2,300 views on Facebook. Reaching about 2,300 people total.

Last 28 days: 54,500 views. 48,600 unique viewers. Up 2,000%.

Look at that chart. You can see the exact moment strategy replaced guessing.

This did not happen because of a viral moment. It happened because we built a real content system, showed up consistently, and stopped posting just to post. The content started reaching people who had never heard of this business before, every single week, for free.

This is what organic social media management actually looks like when it is working.

If your Facebook page has been quiet, flat, or just not doing anything you can point to, I want to help you change that.
DM me the word GROW and let’s talk about what your socials could look like.

We work with a small number of Tampa Bay businesses at a time so every client gets a strategy built specifically for them.

Spots are open right now.

#socialmediamanager #tampabaysmallbusiness #facebookmarketing #organicgrowth #tampamarketing

Everyone wants the results. Nobody wants to talk about the work that happens before the first post ever goes live. The content calendar built on a Sunday. The captions written in a single sitting. The strategy that decides what gets posted and why. That is the part I actually do for Tampa Bay small businesses. And it starts exactly like this.

Follow if you want to see more of what goes on behind the scenes.

#socialmediamanager #tampabaysmallbusiness #contentplanning #behindthescenes #instagramstrategy

Nobody scrolls Instagram hoping to see filler content. They stop for things that actually mean something to them.

If your posts feel like a carrot with no recipe behind them, it might be time for a strategy.

Follow for weekly tips that actually move the needle for local businesses.

#socialmediamanager #tampabaysmallbusiness #instagramstrategy #contentmarketing #socialmediatips

Your Facebook page probably has cobwebs on it right now. But here's what my own April analytics showed: Facebook outperformed Instagram in total reach, and a single reel hit over 2,000 impressions in one week. For Tampa Bay small business owners especially, Facebook is where your clients actually are. And nobody is competing for that attention anymore.

#facebookmarketing #tampabaysmallbusiness #socialmediatips #smallbusinessmarketing #tampamarketing

The things we do for good content 😂

It’s legit the best part of our jobs and we’re so thankful to be doing it.

#thethingswedo #workhumor #contentstrategy #socialmediamanagers

This happens every single day. Not just to you. It happens to every local business with a dormant page. The customer never tells you why they went somewhere else. They just go.

If your Instagram has been quiet lately, this is your sign. It doesn’t have to be perfect. It just has to be there.

What’s the most recent post on your business page right now?

Drop it in the comments. No judgment, just accountability.

#tampabaysmallbusiness #socialmediamanager #instagramstrategy #tampamarketing #smallbusinessmarketing

Hi, it’s Rose 👋 🌹

I figured it was about time to do what I tell everyone else to do and post a little “about me”. So here it goes…

I’m Rose, the founder of Petal & Post Socials... and the reason your socials finally stop looking like an afterthought.

After over a decade in marketing (god, that makes me sound so old 😭), I traded corporate 💩 for creativity and built a boutique agency designed for local Trinity and Tampa businesses that want to show up polished, consistent, and actually connect with people. Not just post and
pray.

When I’m not planning content or filming behind-the-scenes clips, I’m probably juggling mom life, testing new coffee spots, or mentally redesigning billboards.

Welcome to The Petal & Post. I hope you stay a while and enjoy all the tips I throw in your direction.

#aboutme #meettheteammonday #socialmediaagency #socialmediaexpert #smallbiztips

If your Instagram has been an afterthought lately, you are not behind. You are just ready for a system.

May starts Thursday. That is four days to decide what this month looks like for your business on social media.
Are you going to wing it again or are you going to actually have a plan?

If you are a Tampa Bay small business owner who is tired of figuring this out alone, follow along. I am mapping out exactly how I build content strategies for local businesses all month long. Starting Thursday.

Tampa Bay, let’s go.

#tampabaysmallbusiness #socialmediamanager #tampamarketing #instagramstrategy #thepetalandpost

Who needs to take social media off their plates as a business owner? Is it you 👀

If you’re pointing to yourself right now, you need to slide into our dms.

Studio: @shuttershinestudiosfl

#socialmediatips #socialmediagrowth #floridabusinesses #trinityflorida

I'm not saying this to shame anyone. I'm saying this because every single one of these is fixable with a little strategy. Tampa Bay business owners, this one is for you.

#tampabaysmallbusiness #instagrammistakes #socialmediatips #tampamarketing #smallbizmarketing

Is AI ruining your reach?

Real (and reel) talk. Ai is becoming so prominent online in literally everything we do that it’s starting to get old. It’s not just me thinking this either. Statistically speaking, ai content has a whopping 86% scroll rate.

Let’s get back to our previously scheduled program and put out some real content. Please.

#socialmediatips #socialmediastrategy #trinityflorida #floridabusinesses #aicontent

Currently juggling client calendars, building content strategies, and somehow keeping my coffee warm. If you're a Tampa Bay business owner who's tired of figuring out social media alone, you should have me on your radar. DMs are open.

#tampamarketing #socialmediamanager #thepetalandpost #tampabaysmallbusiness #workfromhome

It’s Monday! Tell me what your work day on Mondays looks like 👀

#mondayworkday #manicmonday #smallbusinesstips #trinityfl

This is the single biggest shift I see in my clients once we start working together. They stop scrambling and start planning. The result? Consistent posting, better content, and time back.

#contentbatching #socialmediamanager #instagramstrategy #contentplanning #tampabaysmallbusiness

So, you want to go Viral?

But here's the thing nobody talks about: if you're a local business that only serves Tampa Bay, going viral to an audience in Ohio, London, and São Paulo does absolutely nothing for your bottom line.
Viral reach is not the same as the right reach.

What actually grows a local business on Instagram is showing up consistently for the people in your zip code. Getting saved by someone who just moved to your neighborhood. Getting shared by a client to their friend who lives 10 minutes away. Getting found by someone who Googled a problem you solve and landed on your page.

That's the game. Targeted, local, intentional content that speaks directly to the people who can actually walk through your door or book your service.

A thousand engaged local followers will outperform a hundred thousand unqualified ones every single time.

So no, we're not chasing viral. We're chasing relevant.

Are you a Tampa Bay small business owner who's been posting and wondering why it's not turning into actual clients? Drop a comment below. I read every single one.

#tampabaysmallbusiness #instagramstrategy #socialmediamanager #tampamarketing #smallbusinessmarketing

The caption is where you turn a scroll into a follow. Most people are either writing nothing or writing a novel. Here's the middle ground that actually works.

#instagramcaptions #contentwriting #socialmediatips #smallbusinessmarketing #tampabaysmallbusiness

Listen, we've all been there.

We've all, at some point, offered something for free, or shat on our own pricing because the self doubt filled our head and our confidence went into the toilet.

Here's the one piece of advice I'm going to give you (well, this time anyway): FAKE IT!

Fake it till you make it and don't look back. Even if you're not confident in your pricing and you think to yourself "I would never pay myself that". That's FINE! You don't have to be your own ideal client.

#socialmediatips #fakeittillyoumakeit #freeadvice #idealclients #marketingtips

Business owners in Trinity… I want to know what’s driving you crazy right now.

And if it’s your socials, follow along for tips or dm me for support 😘

#socialmediatips #businessowner #smallbusinesssupportingsmallbusiness #trinityflorida

This one realization changes everything. The second I started creating content for the stranger scrolling by instead of the people who already know me, everything shifted.

#instagramtips #growyourinstagram #socialmediamarketing #smallbizmarketing #tampabaysmallbusiness

This is what I'm building toward for every client I work with. Consistency builds trust. Trust builds clients. If you're a Tampa Bay business owner who wants this, follow along.

#clientresults #socialmediamanager #tampasmallbusiness #instagramgrowth #thepetalandpost

Be honest, when was the last time you booked a branding shoot for your business?

It’s okay if the answer isn’t ideal, but updated branding can really help showcase the changes in your business and its personality.

Also, if you haven’t followed the lovely @everyevent.us you need to!
Photos at @thefloridaroomnpr

#socialmediatips #branding #brandingphotography #socialmediamarketing #smallbusinesstips

Seriously, sometimes life is just hard. You have a bad day and it just seems to get worse the longer you're awake.

When that happens its important to remember to slow down and give yourself some grace.

#youredoingfine #socialmediatips #tampabaymarketing #tampabay #socialmediamarketing

If your feed feels scattered, this is probably why. Simplicity is what gets you consistent, and consistency is what gets you followers.

#instagramstrategy #socialmediatips #contentplanning #smallbusinessmarketing #tampabaymarketing

Want to know the absolute best day to post in your industry?

Yesterday.

Kidding but also not really kidding. If you spent all your time yesterday making the "perfect" piece of content and then decided that you missed your window to post it, you're making excuses and honestly? It's kind of lame and your business deserves better.

So, use this post as your sign that you need to post.

There's a LOT going on in the Instagram world right now...Here's what you missed.

Swipe through and let me know what you think you'll use and SAVE THIS POST so you don't forget later!

#instagramupdates #socialmediatips #socialmediagrowth #changesonsocials

What’s your biggest social media struggle pertaining to your business? Is it the time? Actually filming the videos? The consistency?

I get it, social media can be hard, especially if you’re also running a whole-ass business to boot.

Tell me what your hang ups are and let’s talk strategy ✨

#socialmediatips #socialmediastruggles #smallbusinessowner #organicgrowth #trinityfl

A content calendar isn't about being rigid. It's about never staring at a blank caption box again. This is the framework I use every single month.

#contentcalendar #socialmediamanager #tampabaysmallbusiness #instagramtips #contentmarketing

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